January 9, 2010

Dress Friendly

I normally don't post about fashion here, but I'm generally for anything that's about keeping things green and reversing the negative cycle that is unfortunately a fact we can no longer ignore, so when I discovered this today, I thought it sounded pretty awesome.

H&M is on March 25th releasing a collection of clothes named The Garden Collection. Here's the perk: They're made out of only recycled and organic materials. All the garments have been produced using sustainable materials or using recycled PET bottles or textile waste. How cool isn't that? Plus, they're really cute and will be really wallet friendly! I think I'm gonna have to sign up for this one too:)

Here are some of my favorites:


Needless to say, I'm into dresses.


All images from H&M.

14 comments:

~KS said...

What a great idea... and that white dress is lovely!! I might have to check this out!

jacqueline said...

How cool.
I love the bright colours!

Post Grad Hair Cut said...

This is so astonishing me to me and exciting. A big, well-established company like H&M respecting the environment in a definitely fashionable way. Love it. Thanks for sharing.

Hermione said...

I know, isn't it cool? Feels like it's a trend that would be great to see everywhere! I'm def getting one of the dresses for the summer, they look perfect to me.

April said...

I love love love that white dress. Anytime I try to wear white I just don't like it though. Hmm. :/

Sum said...

Um, I love H&M. They have the cutest things. I am loving their new line! It's crazy how they can recycle just about everything these days. It's cool and earth friendly, too.

In reply: thanks! :) I did change my blog banner.

pennycones said...

If I wasn't saving all my pennies right now, I would buy the red jacket! Wowee.

I don't know if you have heard of 'People Tree' clothing?? It's fairtrade clothing and if you search hard enough can get it at pretty decent prices. ASOS.com sells it and its often in the sale section oh and Oxfam sells a few bits now. I was looking at a shirt which was only £7. Ok I'll stop now. Haha

Hermione said...

Ha, Lisa, I can tell you're into this! It's great! And I know, the red jacket for a night out, mm. I do think I've heard about People Tree, but I didn't know where to get them and so on. Thanks so much for the info, definitely looking it up!
And yes Sum, it's amazing what possibilities there are in recycling and changing the way we use stuff. I love it!

Melly said...

Gorgeous finds. I especially love the colorful dress!

Anna said...

i love love love these dresses too :)

Diana said...

I love the texture on these!

TheCluelessCrafter said...

It shows that we can have clothing that is just as much of a statement when made green. I think it debunks the myth that eco-friendly fashion would look like a burlap sac!

I usually don't step into H&M despite the many stores in NY, but I will check this line out.

Amanda said...

Wow! These are recycled?! That is so cool! And I love those dresses!

I've passed an award to you Hermione! Just check out my post for today :)

Hermione said...

Yes yes yes, I love that we all love this! This proves a point, eco friendly can be fun and creative too. Love it!! Thanks so much for all your lovely comments too, Iäm back in cyberspace after an, uhm, busy week. More about that later..

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